Privacy Policy

Last Updated: November 25, 2026

1. Purpose

Redefined Plus Wellness Inc. (“the Company,” “we,” “us,” “our”) is committed to protecting the privacy of our clients and the confidentiality of their personal information (“Personal Information”). This Privacy Policy describes the key principles and practices the Company follows with respect to the collection, use, disclosure, safeguarding, and retention of Personal Information in accordance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable New Brunswick privacy guidelines.

Personal Information means recorded information about an identifiable individual. Examples include, but are not limited to:

  • name

  • email address

  • phone number

  • address

  • date of birth

  • gender

  • payment-related information (processed through third-party payment providers)

  • preferences or opinions

  • account or profile information

  • social media user identifications

Personal Information does not include aggregated, de-identified, or business contact information used for certain professional purposes.

2. Collection of Personal Information

We may collect Personal Information from you in person, through online forms, via email, through our website, or through third-party service providers that support the Company’s operations.

The Company may use the Personal Information you provide for purposes including, but not limited to:

  • To present, operate, and improve our website and online services

  • To manage email signups, newsletters, studio updates, and marketing communications

  • To fulfill the purpose for which the information was provided

  • To support bookings, accounts, profiles, waivers, payments, or attendance records (current or future services)

  • To administer membership and client services

  • To communicate program changes, studio updates, scheduling information, or service modifications

  • To track and analyze usage trends and client preferences

  • To conduct surveys, market research, and promotions

  • To create non-identifiable, aggregated insights

  • To comply with legal and regulatory requirements

  • To send promotional communications, special offers, and studio-related announcements

Your provision of Personal Information is voluntary. However, declining to provide certain information may limit your ability to access specific services.

3. Disclosure of Personal Information

We may disclose your Personal Information:

  • To service providers performing functions on our behalf (e.g., website hosting, marketing distribution, payment processing, booking systems)

  • To our affiliates or related business entities

  • To fulfill the purpose for which you provided the information

  • For any additional purpose disclosed at the time information is collected

  • With your consent

We may also disclose Personal Information:

  • To comply with legal obligations, court orders, or regulatory requests

  • To enforce agreements, policies, or payment obligations

  • To protect the rights, property, or safety of the Company, our clients, staff, or the public

  • In connection with a reorganization, merger, sale, or transfer of Company assets, where Personal Information may be transferred as part of the transaction

We do not sell or rent client lists or Personal Information to outside organizations.

4. Visiting the Website

When you visit our website, we may automatically collect limited technical information from your browser, which may include:

  • IP address

  • Browser type and settings

  • Pages viewed

  • Date/time of visit

  • Device information

  • Interaction with forms or links

This information helps us understand how visitors use our website and improve functionality and user experience. You may adjust your browser settings to limit certain automatic data collection.

5. Email and Other Communications

With your consent, we may send emails or other communications about services, promotions, events, or administrative updates. You may unsubscribe from promotional communications at any time. Due to technical or legal constraints, complete deletion of all Personal Information may not be possible. However, unsubscribed individuals will not continue to receive marketing emails.

6. Online Registration & Future Booking Platforms

While registration is not required to view our website, certain features (such as bookings, memberships, or service payments) may require you to create an account or complete a waiver. Information provided through these systems—including contact information, attendance records, profile details, and payment confirmations—will be used to provide and administer the services requested. Payment information is processed by secure third-party providers. We do not store or access full credit card numbers.

7. Third-Party Links

Our website or communications may contain links to third-party sites not operated by the Company. We do not endorse and are not responsible for the content, privacy policies, or practices of these third-party websites. We strongly recommend reviewing the privacy policies of any linked sites before submitting Personal Information.

8. Third Parties Acting on the Company’s Behalf

Personal Information may be transferred to third-party service providers who support Company operations and have agreed to maintain appropriate privacy protections. Examples include (without limitation):

  • Website hosting platforms

  • Email distribution platforms

  • Booking and scheduling systems

  • Payment processors

  • Marketing tools

  • Data analytics services

These providers may only use Personal Information to perform services on our behalf.

9. MINOR DATA

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.

10. Market Research

We may collect Personal Information for voluntary market research purposes such as surveys, preferences, or demographic insights. Information used for market research may be aggregated or de-identified to ensure individuals cannot be personally identified. This aggregated information may be shared with trusted third parties acting on the Company’s behalf.

11. Customer Service

If you contact the Company with a question, comment, or concern, we may collect information that identifies you so we can respond effectively.

12. Social Media

The Company may use social media platforms to communicate with clients and promote services. These platforms are publicly accessible depending on your privacy settings. Your interactions (comments, tags, messages) may be visible to others. Your Personal Information shared through social media is subject to the privacy policies of those platforms, not the Company. We may view or measure publicly available interactions for content planning and marketing insights.

13. Cookies and Tracking Technology

We may use cookies to:

  • Improve website functionality

  • Recognize returning users

  • Store preferences

  • Estimate audience size and usage patterns

  • Speed up searches

  • Deliver a more personalized experience

You may disable cookies through your browser; however, this may impact certain features.

14. Non-Personal Data Aggregation

We may convert Personal Information into de-identified or aggregated data for research, operational improvement, or strategic planning. Aggregated information does not identify individuals and may be shared with third parties for legitimate business purposes.

15. Security and Protection of Personal Information

We maintain Personal Information in secure electronic and/or physical files, using reasonable technical and administrative safeguards. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute protection. Access to Personal Information is limited to individuals who require it to perform their duties. Personal Information is retained only as long as necessary to fulfil the purposes for which it was collected or to meet legal requirements. Information no longer needed will be securely destroyed or anonymized.

16. Accuracy and Access to Personal Information

It is important that Personal Information held by the Company is accurate and complete. You may request access to, correction of, or withdrawal of consent to the use of your Personal Information by contacting us using the information below. Under certain circumstances, legal or operational requirements may prevent immediate deletion.

17. Changes to This Policy

The Company reserves the right to update this Privacy Policy at any time. Changes will be posted on our website with an updated “Last Updated” date. We encourage you to review this Policy periodically.

18. Contact Information

If you have questions or concerns regarding this Privacy Policy, or wish to access or correct your Personal Information, please contact:

Redefined Plus Wellness Inc.
📧 hello@redefinedplus.ca